Archive for Blog

SugarSync Makes Sense

We’ve just made our lives a whole lot easier by discovering a cloud back up service called SugarSync. It can be compared to Google Drive, Dropbox, Box Sync, or Microsoft SkyDrive, but when it comes to features SugarSync has them all. SugarSync makes it possible to continuously back up all of your files across all [...]

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CRM + Marketing Automation

Looking for away to maximize the benefit of your Customer Relationship Management (CRM) Software? Watch as our Managing Supervisor, Therese Maloney, explains the benefits of adding Marketing Automation to your CRM. Key Takeaways from this video: CRM starts the relationship with your Customers by managing all the data Marketing Automation uses content and customer activities [...]

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“Come Back and See Us Again Real Soon”

Customer service is a battle fought with small victories and big explosions. As any small business owner will attest to, managing customer expectations and delivering great service is one of the pillars of success. This is easy to remember (most of the time) when working directly face to face with your customers. One big mistake [...]

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Cleaning House

Many clients come to us with one main problem: a legacy of disconnected, “one-hit wonder” marketing efforts that have achieved some success, but have stalled. We’ll blog later about the dangers of “one hit wonder” marketing, but the first step in building a successful plan and a marketing system is to review all of these [...]

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The Importance of a Good Process

Half a block away from our office is a small Greek restaurant. The amazing thing about this restaurant, besides the food, is the unique way they provide service everyday. If you go in at lunchtime, the line is typically out the door, but yet everyone is served within 10 minutes or less. How does this [...]

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